Finding a good product to sell when trying to earn passive income can be difficult, but it’s important to your success. There are literally thousands of products to choose from and the competition amongst sellers can be fierce.
Finding a niche and
product is
the most difficult part of affiliate marketing.
Follow these steps when choosing an affiliate product:
- Find something that
interests you. Avoid
choosing a single affiliate product, developing a web page, and then
starting all over again with a totally different product. Instead,
consider creating a series of websites and products within the same
niche.
- Think about what
interests you. Is there a topic on which you’d consider yourself
to be an expert?
- Since you’ll be
spending a lot of time on your niche, choose something you like
that could also be profitable.
- A good niche will have
multiple products available. Give your customers some choices. If
you’re selling diet products, give them several to choose from.
You can link your websites together and create your own little
community.
- Check out the
competition. There
will be others trying to sell the same products as you. Search
online and see how stiff the competition is. Most affiliate programs
have a metric that describes how well a product is selling. Ideally,
you would want to find some products that are selling well, but have
minimal competition.
- Think about the
timeframe. Based on
the level of competition, create a timeframe for success. Avoid
picking something that requires more time and effort than you have.
- Be concerned about the
sales page. Even
a fantastic product is difficult to sell without a great sales page.
Though it’s possible to create your own sales page, it’s easier
to send prospects to the one provided by the company that creates
the product.
- Ask yourself if the page
looks professional and makes you interested in owning the product
yourself.
- Look at the payout.
How much will you be making per sale? How many sales do you
estimate? Some products sell for $10, while others can sell for over
$1,000. The commissions can range from 1% to 75% or more.
- Does the product have
staying power? Some
products morph over time. For instance, Apple releases a new iPhone
every year or so. A
good passive income product won’t require you to rebuild your
marketing machine each year.
There are products that have been sold for many years in the exact
same format.
- Evaluate your results.
Any decent affiliate product site will allow you to evaluate your
web traffic. If
you’re getting others to come to your affiliate sales page, but no
one is buying, you either need a new sales page or a different
product.
- It’s possible that
those who visit your site are looking for information, rather than
looking to make a purchase.
- Find a way to entice
those who are coming to your site, but aren’t clicking on your
links.
0 Comments